With every good YouTube video, you need to have an attention grabbing YouTube thumbnail to stand out against the competition to get the viewers to watch.
Below features 5 different thumbnail's across different genres and creative styles, showcasing different reach and attention grabbing styles for the desired target audience.
Example 1 | Gaming - Overwatch 2, prioritizing the playable character, Lucio and his home town within the Overwatch Universe. Using a simple screenshot from in-game but using a professional image cut out from the original background makes Lucio the primary focus.
Overwatch and Overwatch 2 are owned and developed by Blizzard Entertainment. All Assets, Characters, and world are owned by Blizzard Entertainment. All Rights Reserved.
Example 2 | Nature - Showcasing the nature, by using bright and vivid colours found within Australia's parks. Having them in a polaroid style allows each one to stand out and grab the attention instead of having an image directly in the background.
The background is simple with a slight lavender colour and with a wood texture, referencing the wood found within nature.
All pictures supplied for the thumbnail are Author's Own, 2022.
Example 3 | Religious Organization - With a convention every couple of years, having the theme being if only... being at the forefront, and then showcasing the vast and friendly people across the fellowship, either locally or globally, showcasing what God has done for them.
The details are in the bottom corner, with the fellowship being mentioned as well as their website, allowing for people to contact for further information.
Adelaide Revival Fellowship is apart of The Revival Fellowship, a global pentecostal Christian church. Photos of people are owned by The Revival Fellowship. © 2022 The Revival Fellowship.
Example 4 | Wildlife Organization - By having a simplistic design, with the primary colours being the orange and gold, the Meerkats are able to be their own stand without being overshadowed by other colours present.
The thumbnail entices the viewer to have a personal experience with the Meerkats throughout their exhibit and their habit found within the wild.
Meerkat photo provided by Vova Krasilnikov, Pexels, 2019 (Accessed August, 2021). All other materials are Author's Own.
Example 5 | Lyric Video - To show a simple and clean look, a creating a lyric video that is easy to follow and understand at a quick glance.
The song call it what you want is apart of Taylor Swift's Reputation album, released in 2017, and uses this dark tone font throughout the album and available videos throughout the era. This makes the lyric video simple and clean, but keeping the chaoticness of the era during the release window.
"call it what you want" released by Taylor Swift in 2017 from Reputation. Reputation released under Big Machine Records. No correlation to the official lyric video is made throughout the thumbnail.